DaM Accounting
Calm, practical support for your business numbers
— without the overwhelm.
You’ve built a business you’re proud of.
Now let’s make sure it’s actually working for you.
You didn’t start your business to wrestle with spreadsheets
You didn’t start your business to spend Sundays wrestling with spreadsheets or lying awake wondering if you’ve ticked the right box for HMRC. You started it to do meaningful work, to be in control and, let’s be honest, to make a profit.
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Here’s the thing though:
It doesn’t matter how much money is coming in if you don’t understand what’s really going on underneath.
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I’m Davinia. I’m a Chartered Accountant, an educator, and someone who genuinely gets a bit excited about stationery and double entry (yes, really).
More importantly, I help capable business owners move from financial mess to calm, clear systems - all without judgement, jargon, or overwhelm.
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This is accounting that’s done properly, with modern digital tools and a real human relationship at the centre.
A complete,
done-for-you accounting service
This is my full-service offering for sole traders and small businesses who are ready to hand over the day-to-day financial work and trust that it’s being done properly.
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I work collaboratively, using digital systems that suit your business - most commonly using Sage, but I also use Xero or FreeAgent where appropriate.
For smaller businesses, spreadsheets can still be an option where full digital records aren’t required.
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You get efficiency, structure, and compliance - without losing understanding or control.

What working together actually feels like
Clients often tell me they feel:
I don't just do the numbers.
I translate them, prioritise what's important, and explain things in plain English - so you can make confident decisions without needing to know everything.
What I can take care of for you
Core accounting & compliance
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Bookkeeping
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Payroll
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VAT returns
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Self Assessment tax returns
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Company accounts
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Corporation tax returns
Insight & support
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Management accounts (monthly or quarterly, where appropriate)
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Financial check-ins and review conversations
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Support interpreting reports and understanding performance
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Space to ask questions and sense-check decisions
Systems & setup
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Accounting software setup and optimisation
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Sage (primary), plus Xero and FreeAgent
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Spreadsheet-based systems where suitable
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Making Tax Digital preparation, training, and support

A calm, practical approach to Making Tax Digital
Making Tax Digital isn’t a punishment - it’s a systems upgrade and rhythm change.
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Depending on the package we agree, I can:
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Support you through the transition
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Set up systems and processes
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Or handle MTD requirements entirely on your behalf
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The focus is always on:
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Preparing early
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Keeping things simple
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Removing panic and last-minute pressure
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I’ll explain what matters, not everything — so you can stay focused on running your business.
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This is educational support, not personalised tax advice. Requirements depend on your circumstances and should always be reviewed professionally.
How I Work (and why it matters)
Before we work together, we’ll have a “do we fit?” conversation.
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This isn’t a sales call — it’s about making sure expectations are clear and that the relationship feels right on both sides.
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We’ll talk about:
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Your business and where you’re heading
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What level of support feels right for you
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Whether monthly or quarterly check-ins make sense
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If management accounts are appropriate — or if a more holistic review is better
I work best with clients who value clarity, collaboration, and doing things properly.
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If you want calm, proactive support — and a relationship where questions are welcome — you’re in the right place.
BUSINESS FINANCE DOESN'T HAVE TO BE SCARY
Handing over the finances can feel surprisingly emotional.
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You don’t need to be “caught up” or “perfect” before we start. I’ll support you through:
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Cleaning things up
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Setting systems up properly
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Making sure nothing important is missed
No judgement. Just a clear line from here to better.
Ready to hand over your numbers?
I build fixed monthly packages around your business and the level of support you need — no hidden fees, no scary surprises.
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If you’re looking for:
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A trusted, professional accountant
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Calm, human-first support
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Clear systems and confident decision-making
Get in touch to book a “do we fit?” conversation: hello@damgoodbusiness.com

WHY DAM ACCOUNTING?
Because I understand the pressures of running a small business, the feeling you need to be doing it all, whilst desperately trying to sometimes take a step back.
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I haven't just learnt it, I've lived it.
I understand how important it is to be able to hand some tasks over to someone you can trust cares about your business as much as you do, and who wants you to succeed as much as you do.
Someone who is able to help you find your way through the numbers - to enable you to navigate through your business finances, to understand them, and understand your business much better.

